America's a land of immigrants. Even Budweiser, the most American of American things, was founded by a guy who came from Germany. A lot of people had forgotten this. So we used the biggest stage of all to tell a story about an immigrant chasing the American dream all the way to St. Louis.
This film ran during the third quarter of Super Bowl LI and was lucky enough to get a lot of press, which was nice. It also pissed a lot of people off, which was even better.
Cannes – 2017 - Silver - Film Craft
D&AD – 2017 - Yellow - Production Design
Super Clios – 2017 - Shortlist